TOP 5 THINGS YOU DO CAN RUIN YOUR MARKETING EFFORT
Marketing is the primary of reaching target audiences and getting customer feedback on services, products and brands, and then developing them. The success of marketing plans is the key factor in the success of any project. Unfortunately, some businesses can make marketing mistakes, and that’s negative for the company as a whole.
- Quick Launch
When you rely on a paid digital marketing campaign, that doesn’t mean you’re well prepared: a paid marketing campaign should only be launched when everything in your business is ready to provide your services. You should only announce that you intend to provide the service shortly before it is launched in order to generate excitement and wait for low cost customers, without ever announcing that the service is available before it is already available.
- Targeting the irrelevant audience
You need to know the nature of the people who are interested in the service or product you are offering. It doesn’t make sense to sell menswear to women or kid’s food to adults. So you need to be nimble and choose the type of audience who need your products.
- Underdeveloped core message
The advertising content of a marketing message is one of the most important elements of a successful marketing plan, if the ad is not as attractive as it can get the audience’s attention to follow up on its services, the marketing plan is weak and unnecessary and you need to reformulate this plan to be stronger to be able to engage your audience.
- Overused marketing tactics
Some digital marketing methods have become unattractive because they have been striking, such as giving a discount rate or the like, but now there are other methods which have become interesting and attracting the attention from a large number of clients, especially non-traditional ideas like competitions, prizes and other ideas are definitely in the best interest of any project.
- Unsuitable endorsers
You saw an actor or celebrity endorse a product on TV, on social media and a friend or acquaintance told you about a product they had tried that they were 100% satisfied with. Which of these 2 influencers do you think had the most impact on you? We are seeing the emergence of a new type of ambassador whose voice resonates strongly with consumers, and these are nano-influencers. This type of influencer will help increase the reliability of the product and at the same time help us save more money.
To be able to avoid these mistakes in marketing campaigns, we must carefully analyze the product, the consumer market and determine the objective to be achieved. We – D4E Media are always there to be your partner to give you the most effective advice and solutions to enhance the positioning of your products and brands with a diversified platform of KOLs, advertising strategies and our passion.
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